Optimo: Revolutionizing Tachograph Programming

LA Design's Optimo: A Golden A' Design Award Winner for Digital and Electronic Device Design

With driver fatigue accounting for 1 in 5 serious crashes, tachographs play a crucial role in road safety. Commercial fleet operators require a tool that can quickly calibrate and program tachographs produced by various manufacturers. LA Design's Optimo, a Golden A' Design Award winner, is a unique touch screen product that brings tachograph programming into the future.

Optimo was designed with a focus on speed and ease of use. It combines wireless communication, product application data, and a host of different sensor connections into a portable device for use in the vehicle cabin and workshop. Its task-driven interface and innovative hardware dramatically improve the user’s experience, making it a game-changer in the industry.

The device's unique properties lie in its optimal ergonomics and flexible positioning. The enclosure uses over-mouldings to provide the rubberised features, both around the edge for increased grip and on the rear surface for non-slip use on a table. The Stoneridge designed electronics uses a PC based platform for running Optimo’s custom designed GUI on an 8" capacitive touch screen.

Optimo's design process was a meticulous one, involving immersive research in user environments such as truck maintenance workshops and cabs. This allowed the design team to understand the sequence of operations and practical problems of holding or positioning products while undertaking various test and calibration tasks. The result is a product that is not only functional but also user-friendly and intuitive.

One of the significant challenges faced during the design process was ensuring the ergonomics and robustness of the product. The substantial electronics assembly required an enclosure design that was carefully profiled for optimum ergonomics while reducing the apparent depth of the product. By solving these practical challenges, the design team was able to deliver a truly integrated solution.

Optimo has been recognized for its innovative design and functionality, winning the Golden A' Design Award in 2013. This award is granted to marvelous, outstanding, and trendsetting creations that reflect the designer's prodigy and wisdom. They are venerated products and bright ideas that advance art, science, design, and technology, embodying extraordinary excellence and significantly impacting the world with their desirable characteristics.

In conclusion, Optimo is a groundbreaking touch screen product that has revolutionized tachograph programming. Its user-friendly design, innovative features, and award-winning status make it a standout product in the digital and electronic device design industry.


Project Details and Credits

Project Designers: LA Design
Image Credits: LA Design
Project Team Members: Pete Holdcroft Les Stokes Matthew Brown Corrie Crooks
Project Name: Optimo
Project Client: LA Design


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