Treasure Box Chocolate: A Delicious Adventure in Every Bite

A Unique Snack Combo Packaging Designed by Mutian Yu

The Treasure Box Chocolate, designed by Mutian Yu, is a delightful and innovative snack combo packaging that takes the experience of enjoying chocolate to a whole new level. Inspired by the joy of discovery and the excitement of indulging in delicious treats, this design offers a unique and interactive way to savor chocolate.

What sets the Treasure Box Chocolate apart is its shape, resembling a treasure box. Opening it is like embarking on a chocolate adventure, filled with surprises at every turn. Inside, you'll find not only five different flavors of chocolate but also a variety of other delectable treats such as nuts, dried cranberries, cookies, jelly beans, and even Pop Rocks. Each bite is a burst of flavor, and you never know what delightful combination you'll encounter next.

The realization of this design involves a high-end gift box manufacturing process. It starts with plate making, followed by paper selection and printing on the wrapping paper. Surface treatment and mounting are then carried out to create the final product. The dimensions of the Treasure Box Chocolate are 331.5mm*71.5mm*58mm, making it a compact and portable indulgence.

One of the key aspects of the Treasure Box Chocolate is its interactive nature. Each chocolate is shaped like a miniature treasure box, allowing people to discover different candies by opening them, just like uncovering hidden treasures. This element of surprise adds an extra layer of excitement and engagement to the chocolate-eating experience.

The project to create the Treasure Box Chocolate began in September 2019 and was completed in November 2019 in Savannah, United States. Throughout the design process, Mutian Yu conducted extensive research on the emotional connection between snacks and people's feelings. Snacking is not merely about satisfying hunger; it often serves as a source of comfort during stressful times and a way to celebrate moments of happiness.

Despite the creative and technical challenges faced during the design process, Mutian Yu successfully achieved a simple yet iconic shape for the chocolate. The Treasure Box Chocolate stands out in the global snack market, which is estimated to reach a value of 491 billion dollars. It brings attention to the emotional bond between snacks and people, offering a unique and fulfilling snacking experience.

The Treasure Box Chocolate has been recognized for its excellence and innovation. It was awarded the Iron A' Design Award in the Food, Beverage, and Culinary Arts Design category in 2022. This prestigious award is given to designs that demonstrate outstanding practicality, innovation, and adherence to professional and industrial standards. The Treasure Box Chocolate's integration of industry best practices and its ability to evoke positive emotions contribute to a better world of snacking.

Indulge in the Treasure Box Chocolate and embark on a delightful adventure with each bite. Let this unique snack combo packaging bring joy, surprise, and a touch of luxury to your chocolate-eating experience.