Nissan AURA: A Premium Book That Transcends Car Brochures

Noriko Hirai's Award-Winning Design Redefines the Concept of Car Brochures

Car brochures are typically seen as informative materials, but the Nissan AURA takes it a step further. It is not just a brochure; it is a premium book that tells a story. The design is inspired by the concept of a single photograph, creating a visual narrative that gives the brochure a premium feel. This innovative approach makes the Nissan AURA a piece that car enthusiasts would want to keep forever.

Noriko Hirai (Nina), the designer behind this unique creation, has successfully transformed a conventional car brochure into a work of art. The Nissan AURA stands out for its unique properties, which lie in its ability to evoke a sense of luxury and exclusivity. The design approach is not just about showcasing the car; it's about creating a story that resonates with the audience.

The Nissan AURA's innovative design has not gone unnoticed. It was awarded Silver in the A' Graphics, Illustration and Visual Communication Design Award in 2022. The Silver A' Design Award is given to designs that demonstrate outstanding expertise and innovation. It is a recognition of the strong technical characteristics and splendid artistic skill that the Nissan AURA embodies.

The award-winning design of the Nissan AURA is a testament to the power of creativity and innovation. It showcases how design can transform a simple car brochure into a premium book that tells a story. It is a perfect example of how design can elevate a product, making it more than just a piece of informative material.

With its unique properties and award-winning design, the Nissan AURA is more than just a car brochure. It is a premium book that tells a story, a keepsake that car enthusiasts would want to keep forever. It is a testament to the power of design and innovation, and a shining example of how creativity can transform the ordinary into the extraordinary.