China Construction Bank CCB has established and shared 15,000 harbors in cities large and small, equipped with toilets, water, umbrellas, and other facilities, all available free of charge to outdoor laborers. The Laborer's Harbor app builds upon this foundation by providing users with a seamless and convenient way to access these services. Whether it's checking the availability of nearby harbors, reserving services, or planning routes and navigation, the app ensures that outdoor workers have all the information they need at their fingertips, both online and offline.
The Laborer's Harbor app utilizes advanced technology to deliver its range of services. Through service query and navigation technology, users can easily find nearby harbors and access information about the services they offer. The app also allows for online booking, eliminating the need for workers to waste time due to service closures. This seamless integration of technology and convenience ensures that outdoor workers can access the services they need efficiently and effectively.
The development of the Laborer's Harbor app was a collaborative effort, led by designers Mingchao Chen, Rui Han, Tian Yan, Jing Lai, and Yaping Cao, under the creative direction of Shusheng Liu. Their goal was to address the challenges faced by outdoor workers in accessing services and facilities. By leveraging the existing network resources of China Construction Bank, the team created a comprehensive solution that meets the unique needs of outdoor workers.
Since its launch in February 2020, the Laborer's Harbor app has garnered significant popularity among outdoor workers. With over 43 million downloads and a monthly active user base of 299 thousand, the app has proven to be an invaluable tool for workers seeking convenient and reliable services. The success of the app lies in its ability to provide accurate location information and detailed service content, ensuring that workers can easily access the services they require.
The Laborer's Harbor app was recognized for its innovation and practicality, receiving the prestigious Iron A' Design Award in the Mobile Technologies, Applications, and Software Design category in 2022. This award highlights the app's well-designed, practical, and innovative features that meet professional and industrial requirements. By integrating industry best practices and competent technical characteristics, Laborer's Harbor app contributes to a better world for outdoor workers.
Project Designers: CCB Fintech Co., Ltd.
Image Credits: CCB Fintech Co., Ltd.
Project Team Members: Designer:Mingchao Chen
Designer:Rui Han
Designer:Tian Yan
Designer:Jing Lai
Designer:Yaping Cao
Creative direction:Shusheng Liu
Project Name: Laborers Harbor
Project Client: CCB Fintech Co., Ltd.