Bits'n'Bites: Redefining Professional Networking

More By Us Launches Innovative Networking Mobile App

Bits'n'Bites, a mobile application designed by More By Us, is a fresh take on professional networking, blending traditional interaction with digital convenience. This app is a testament to the evolution of networking, aiming to foster genuine human connections in the business world.

The inspiration behind Bits'n'Bites is rooted in the nostalgia of simple pleasures—snacking and engaging in meaningful conversations. In a digital twist, 'bites' transform into 'bytes', encapsulating the app's focus on small, digital elements used in creative processes. The logo embodies this technological shift while preserving the warmth of personal interactions over coffee, symbolizing a harmonious blend of the traditional and the digital. The app's design reflects the vibrant and dynamic nature of human connections, using lively colors and modern elements to evoke the spirit of enriching face-to-face meetings.

What sets Bits'n'Bites apart is its commitment to authentic connections, steering away from artificial intelligence to prioritize human interaction. Currently in the MVP stage, the app is on track for launch in five months, with the goal of enabling users to effortlessly form meaningful connections. The design team, led by Creative Director Maria Burgelova and a group of talented designers, has meticulously crafted the app's identity, user journey, and user interface using Figma, ensuring a seamless and intuitive experience.

Designed for both iOS and Android devices, Bits'n'Bites is a hybrid mobile application that caters to a wide range of screen sizes. The use of vector icons and design elements ensures scalability for future larger screens without compromising quality. The app's interface is designed to be simple and user-friendly, allowing users to scan a QR code, create a profile, and navigate through connections, updates, and invitations with ease.

The design process began in June 2023 in Bulgaria and is driven by extensive research, including interviews and usability testing with a diverse group of professionals. The findings revealed a strong desire for authentic connections, shaping the app's focus on fostering meaningful interactions. Despite challenges in balancing technological advancements with human-centric design, More By Us remains dedicated to creating a platform that enriches the digital networking experience.

Bits'n'Bites is not only a networking tool but also a symbol of the joy found in real-life conversations and the exchange of information online. It represents a modern yet cozy approach where technology enhances, rather than replaces, human connection. The app's innovative design has earned it the Iron A' Design Award in the Mobile Technologies, Applications, and Software Design Category for 2024, recognizing its practicality, innovation, and positive contribution to a better world.

With AI-generated imagery and carefully selected sound elements, the app's presentation is as engaging as its functionality. More By Us holds the intellectual property rights for Bits'n'Bites, ensuring that this groundbreaking app is protected as it redefines the landscape of professional networking.


Project Details and Credits

Project Designers: Maria Burgelova & More By Us
Image Credits: People on images: Generated with AI by Midjourney Mockups: Envato & Freepik Video Sound: Envato
Project Team Members: Creative Director: Maria Burgelova Lead Designer: Maria (Mimy) Yordanova Senior Designer: Valeria Petrova Designer: Vasil Tonev Designer: Bozhidar Hadzhiev Designer: Boris Savev Designer: Beloslava Ivanova Copywriter: Elisaveta Vakavchieva
Project Name: Bits'n'Bites
Project Client: More By Us


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