The Bernice collection stands out in the saturated furniture market with its vibrant simplicity and user-centric design. Yu Ren's creation is not just a piece of furniture; it's a modular system that offers easy assembly, customizable components, and a sustainable approach to living. The collection's strength lies in its adaptability, allowing users to tailor their spaces to their evolving tastes and needs.
At the heart of Bernice's design philosophy is the desire to cater to the modern consumer's dual demand for beauty and utility. The coffee table's lower level features an innovative open leather storage box, offering ample space for everyday items, while maintaining a sleek and secure profile. The optional hidden power strip module is a nod to the tech-savvy generation, ensuring devices stay charged without the clutter of cords.
Constructed with a robust metal frame, the Bernice series undergoes a meticulous bending and powder coating process to achieve its array of captivating hues. The use of saddle leather for the storage box and eco-friendly materials for the tabletop further underscores the brand's commitment to environmental stewardship. The design's technical specifications, including its dimensions and adjustable foot mat, reflect a meticulous attention to detail and a deep understanding of space optimization.
The design team, led by Yu Ren and including Fang Qi Luo, Xu Wang, Ning Huang, Gong Ai Liu, and Lan Wang, faced the challenge of aligning the product with the lifestyle and aesthetic preferences of younger consumers. Through extensive research, including a study by the Furniture Insights Group, the team successfully identified and incorporated key features that resonate with the target demographic, such as modularity, extra storage, and integrated charging solutions.
Developed in Shenzhen over a three-month period, the Bernice collection is a testament to the power of collaborative innovation and consumer-focused design. It's not just a coffee table; it's a lifestyle choice that embraces the future of furniture. The collection's reception, culminating in a Bronze A' Furniture Design Award, validates its status as a trailblazer in the industry, setting a new standard for living room furnishings.
In conclusion, the Bernice coffee table by Yu Ren is more than a mere surface to rest a cup; it's a statement of style, a beacon of functionality, and a champion of sustainable design. Its recognition at the A' Design Award underscores its impact on design excellence, proving that when innovation meets practicality, the result is not just furniture, but art that enhances life.
Project Designers: Ziel Home Furnishing Technology Co., Ltd
Image Credits: Ziel Home Furnishing Technology Co., Ltd
Project Team Members: Designer: Fang Qi Luo
Designer: Xu Wang
Designer: Ning Huang
Designer: Gong Ai Liu
Designer: Lan Wang
Project Name: Bernice
Project Client: Ziel Home Furnishing Technology Co., Ltd.