Beetling: The Innovative Indoor Seating System

An Elegant Bench with Advertising and Information Capabilities

Beetling is an indoor seating system designed by Hakan Gürsu that combines functionality with a unique advertising and information area. With its transparent body and sleek design, Beetling offers a versatile seating solution that catches the eye of anyone passing by.

What sets Beetling apart is its ability to display posters and advertisements within its transparent body. The two layers of the body securely hold the poster in place, allowing for easy replacement when needed. This makes Beetling not only an attention-grabbing advertising platform but also an excellent tool for information and signage purposes.

Beetling is a perfect addition to any waiting area, such as banks, hospitals, or airports. By arranging the seating units along with the intermediary service tables, it creates a functional and visually appealing space. Its sleek profile blends seamlessly with modern architectural environments, making it a versatile choice for various settings.

In addition to its aesthetic appeal, Beetling also offers ergonomic features for its users. The rubber disks on the seating surface provide a refreshing sensation and increase comfort levels. These disks also create perforated surfaces that naturally enhance ventilation, ensuring a comfortable seating experience. Furthermore, the rubber disks prevent slipping, providing stability and a gentle massage effect.

The construction of Beetling involves the use of high-quality materials. The transparent body is made of tempered glass, while the ventilation disks are made of rubber. The main structure, as well as the intermediary service tables, are constructed with stainless steel, ensuring durability and longevity.

With dimensions of 560 mm x 630 mm x 700 mm, Beetling offers a compact yet functional seating solution that can easily fit into various spaces.

Beetling has received recognition for its innovative design. In 2011, it was awarded the Iron A' Design Award in the Furniture Design category. This prestigious award is given to designs that demonstrate practicality, innovation, and adherence to professional and industrial standards. Beetling's integration of industry best practices and its ability to provide fulfillment and positive experiences contribute to a better world.

Beetling is a testament to Hakan Gürsu's design prowess and his ability to create functional and visually striking pieces. With its unique advertising and information capabilities, ergonomic features, and sleek design, Beetling is a standout addition to any indoor space.


Project Details and Credits

Project Designers: Hakan Gürsu
Image Credits: Hakan Gürsu
Project Team Members: Hakan Gürsu
Project Name: Beetling
Project Client: Hakan Gürsu


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