Stumbras Vodka Premium Organic: A Unique Blend of Tradition and Innovation

Edvardas Kavarskas Designs an Organic Vodka Bottle Inspired by Lithuanian Flax

Stumbras Vodka Premium Organic, designed by Edvardas Kavarskas, is a unique blend of tradition and innovation. The design, inspired by Lithuanian flax, presents organic vodka in a novel manner, breaking away from the conventional green-dominated imagery associated with organic products. The product, produced from wheat grown on an organic farm and deep subsurface water, has been filtered through a unique linen filter, adding a touch of Lithuanian tradition to the innovative design.

The design's unique properties lie in its subtle yet eye-catching elements. The pattern on the bottle neck, reminiscent of mature flax, and the linen filter symbol are the main design elements. The label's paper, the subtle foil decor, and the embossed details evoke sensations of touch, adding a tactile dimension to the visual appeal. The natural blue colour of the flax blossom, a distinctly Lithuanian plant, serves as the primary inspiration for the design.

Edvardas Kavarskas and his team employed various materials and techniques to realize this design. Glass, wood, unique paper, cold foil, silkscreen printing, and embossing were used to create the final product. The design's specifications are Width 99 x Depth 66 x Height 233.

The product was created for consumers who seek high quality and aesthetical design. It is intended to be an item of choice for people to bring to their friends' houses or send to their beloved ones as a gift from Lithuania. The product appeared on the shelves of Lithuanian retail stores at the end of 2013.

Research shows that the demand for organic alcoholic products is rapidly increasing worldwide. However, this market niche was still vacant in Lithuania. Recognizing this gap, the team decided to offer organic vodka to Lithuanian consumers. The use of linen as a filtering material adds a cultural significance to the product.

The design was awarded Golden in A' Packaging Design Award in 2015. The Golden A' Design Award is granted to marvelous, outstanding, and trendsetting creations that reflect the designer's prodigy and wisdom. They are venerated products and bright ideas that advance art, science, design, and technology, embodying extraordinary excellence and significantly impacting the world with their desirable characteristics.


Project Details and Credits

Project Designers: Edvardas Kavarskas
Image Credits: Photographer: Edgaras Marozas, 2014 Aquarelle author: Gintarė Lučiūnaitė, 2014
Project Team Members: Art director & designer: Edvardas Kavarskas Product development department manager: Jūratė Paulauskienė Product development manager: Artūras Kazlauskas Copywriter: Daiva Grikinienė
Project Name: Stumbras Premium Organic
Project Client: Edvardas Kavarskas


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