Renaissance: A Journey of Love and Versatility

Adina Banea's Award-Winning Trench Coat Transforms Fashion into a Story of Love and Freedom

Adina Banea's inspiration for the "Renaissance" trench coat came from the idea that love is the essence of life. This concept was brought to life in a fashion campaign set in Jilava, a former prison during the communist regime in Romania. The location, with its rich history and stories of survival, mirrored the trench coat's narrative of love and rebirth.

The "Renaissance" trench coat is unique in its design and functionality. Its urban design and minimalistic touch are complemented by its surprising versatility. The coat can be transformed from a serious work outfit to a playful evening ensemble, thanks to the magnetic closures and the Tyvek paper with handwritten messages. This innovative approach to fashion design allows the wearer to express their personality and mood in a fun and creative way.

The trench coat is made from wool and features a magnetic closure. It is designed to fit all sizes, from 34 to 42 or S to L. The coat's versatility is further enhanced by the magnets in the lining, which allow the wearer to change the style from serious to playful. The Tyvek paper, which is handwritten with happy thoughts, can be attached to the coat for a unique and personal touch.

The "Renaissance" trench coat was launched in Fall 2016 in Bucharest, Romania, and completed in April 2017. The design process was based on Banea's personal journey and life lessons about love. The aim was not just to create a fashionable piece of clothing, but also to dress the soul. This approach resonated with people, who reacted with empathy and smiles to the collection.

The main challenge in creating the "Renaissance" trench coat was navigating the fashion industry and introducing a new concept. The hidden magnets and the handwritten messages on the Tyvek paper were innovative features that added a playful and personal touch to the coat. The result is a versatile garment that can transform from a serious work outfit to a fun and playful ensemble.

In conclusion, Adina Banea's "Renaissance" trench coat is a unique piece of fashion that tells a story of love and rebirth. Its innovative design and versatility make it a standout piece in any wardrobe. As Banea herself puts it, "Fashion is not just about dressing the body, it's also about dressing the soul."