Motoziel: A Unique Cross-Functional Retail and Restaurant Space

Combining the Best of Retail and Hospitality

With the rise of online retail, physical stores are facing new challenges in attracting customers. Motoziel addresses this by reimagining the traditional retail space, transforming it into a dynamic and inviting environment. By incorporating a cafe and bar within the store, Motoziel offers a unique cross-functional space that appeals to a wider audience.

Motoziel's design is characterized by its use of natural materials, creating a warm and inviting atmosphere. The ceiling features wooden rafters, while brick tiles adorn the walls, giving the space a rustic and industrial feel. The floor is covered in tiles, and wooden furniture adds a touch of elegance to the overall design.

The store spans an impressive 1100 square meters across two levels, with the entry located on the ground floor. Upon entering, visitors are greeted with a glimpse of the store's offerings, as well as a designated area for bike washing and a back store. A travel planning desk is also conveniently located nearby.

A long staircase leads to the first floor, where the entire store and restaurant are situated. The meandering pathway of restaurant seating seamlessly integrates with the merchandise display, creating a harmonious blend of retail and hospitality. This thoughtful layout ensures that both functions of the space complement each other, enhancing the overall experience for customers.

Motoziel, located in Gurgaon, India, was conceptualized in April 2017 and completed in October 2017. Throughout the design process, the team faced the challenge of creating a space that seamlessly combines a retail store with a cafe and bar. With no existing precedents to draw from, the designers had to think outside the box to ensure a cohesive and functional design.

The Motoziel concept has garnered recognition and acclaim, receiving the Bronze A' Design Award in 2018 for Interior Space, Retail, and Exhibition Design. This prestigious award celebrates designs that showcase creativity, resourcefulness, and a commitment to improving quality of life. Motoziel's innovative approach to retail and hospitality truly sets it apart.

By merging the worlds of retail and hospitality, Motoziel offers a unique and captivating experience for customers. Whether you're a motorcycle enthusiast looking for the latest gear or simply seeking a cozy spot to enjoy a delicious meal and craft beer, Motoziel is the perfect destination.