Muyun Valley Marketing Center: A Testament to Growth and Innovation

Yu Wenda and Wang Liang's Award-Winning Design, Inspired by the Power of Growth

Yu Wenda and Wang Liang's Muyun Valley Marketing Center is a unique architectural marvel, inspired by the universal concept of growth. The design, which won the Silver A' Interior Space, Retail and Exhibition Design Award in 2019, is a testament to the designers' innovative approach to space and form.

The Muyun Valley Marketing Center is not just a space, but a narrative of growth and evolution. The design was inspired by the omnipresence of growth in nature and life, from the microcosm of plankton and skeletal structures to the macrocosm of mountains, rivers, and lakes. This concept of growth is powerfully reflected in the design's unique properties.

The designers have created a continuous and systematic space that beautifully marries architectural art with spatial sculptures. Every detail of the environment, from the human interaction to the material used, is coordinated to create a harmonious whole. This is a space that is not just visually appealing, but also psychologically engaging, breaking away from the traditional constraints of a triangular structure.

The realization of this design was a meticulous process. The designers carefully organized the partition and moving line of space, breaking and rebuilding the spatial structure. The void and the entity in the space were organically arranged to create an orderly dynamic space. The main materials used include various types of marble, wood, GRG, and champagne gold stainless steel.

The design also boasts of an open layout, with staircases that link the spaces and create a rich sensory experience. The furniture and artworks are elegantly simple, highlighting the charm and modernity of the space. The lobby, with its two-story floor-to-ceiling windows, allows natural light to flood in, creating a bright and spacious atmosphere.

The Muyun Valley Marketing Center is a testament to the designers' belief in the principles of good design - innovation, usefulness, aesthetics, understandability, and environmental friendliness. It is a space that is as much about the experience as it is about the design, a space that truly embodies the concept of growth.

Yu Wenda and Wang Liang's Muyun Valley Marketing Center is a shining example of the power of design to transform space and create an engaging and inspiring environment. It is a design that truly deserves its Silver A' Interior Space, Retail and Exhibition Design Award.


Project Details and Credits

Project Designers: Deep Concept Design
Image Credits: Photographer: Ming Yan
Project Team Members: Wenzhe Yu Liang Yang
Project Name: Muyun Valley
Project Client: Deep Concept Design


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