Chandon Rose 2020: A Fusion of Tradition and Modernity

Designer Kaoru Mizuno's Award-Winning Wine Packaging

The Chandon Rose 2020 Japan Edition is a testament to Kaoru Mizuno's innovative spirit and distinguished pedigree. The design, which was a year-long project, was conceptualized in Japan and produced in Australia. Mizuno, in collaboration with project manager Kaoru Ozawa from MHD Moët Hennessy Diageo K.K., has created a design that is uniquely stylish, evocative, and expressive.

The design's inspiration stems from the traditional Japanese cherry blossom viewing. Mizuno has successfully incorporated this into the design, reflecting a modern feast into the customary of the Heian period. This fusion of tradition and modernity is a reflection of Chandon's brand spirit, which is both traditional and innovative.

One of the unique properties of this design is the depiction of women in kimonos enjoying wine glasses in their hands, a modern twist to the traditional scene. The colorful fan at the center of the bottle symbolizes the high-quality sharp mouthfeel taste of Chandon and the prism of spring light, adding a touch of elegance and sophistication to the packaging.

Chandon, a legendary champagne house established by Moet & Chandon in 1986, has a reputation for producing exceptional Australian sparkling wines using the exact methode traditionnelle employed in Champagne, France. The Chandon Rose 2020 Japan Edition, a limited design bottle, is a testament to this legacy.

The design has been recognized and awarded the Silver A' Packaging Design Award in 2021. This award is given to top-of-the-line, creative, and professionally remarkable designs that illustrate outstanding expertise and innovation. These designs, admired for their strong technical characteristics and splendid artistic skill, showcase a remarkable level of excellence and introduce positive feelings, amazement, and wonder.

In conclusion, the Chandon Rose 2020 Japan Edition by Kaoru Mizuno is a perfect blend of tradition and modernity, a design that not only captures the essence of the brand but also pays homage to Japanese culture. It is a design that truly deserves its accolades and recognition.