Revolutionizing Urban Mobility: The DA18 Sling by dash.

A Minimalistic, Functional, and Stylish Bag for the Modern Urbanite

Introducing the DA18 Sling, a unique, minimalistic bag designed by dash., an innovative brand renowned for its functional and stylish designs. This article delves into the inspiration, unique properties, and design process behind this award-winning creation.

The DA18 Sling is a testament to dash.'s commitment to minimalistic yet functional design. Inspired by the need for a straightforward, easy-to-use bag, dash. has eliminated excess details, distilling the sling bag into its purest functional form. The result is a bag that not only complements the user's style but also enhances their urban travel experience.

What sets the DA18 Sling apart from other bags is its unique features and strengths. Designed for both men and women, the bag features a self-closing magnetic enclosure that can be opened with one finger. Its compact size and oversized adjustable leather strap ensure mobility, sturdiness, and comfort. The bag can be worn at the back or the front for added security, making it ideal for urban travel.

The DA18 Sling is a product of traditional leather craft combined with modern cutting and sewing machinery. Its unique, formed curve and edge finishing rely heavily on the expertise of skilled artisans, resulting in a refined and consistent product. With dimensions of 25 x 16 x 6cm and a weight of 400g, the bag is compact yet spacious enough to accommodate the user's essentials.

The design process of the DA18 Sling involved extensive research and testing. The design team studied the lifestyles of specific users, observing their needs and preferences. A series of prototypes were then built and road-tested to fine-tune the design, ensuring that the product is practical to use in the real world. The end form factor was directly derived from users' requirement for a bag that can better cater for their more mobile and active movement.

Despite the challenges faced in the design process, particularly in ensuring practicality and security, dash. successfully created a bag that is not only aesthetically pleasing but also functional and secure. The wide access, self-closing enclosure, and carefully designed internal space address these challenges, making the DA18 Sling a truly remarkable design.

In recognition of its innovative design, the DA18 Sling was awarded Silver in A' Fashion and Travel Accessories Design Award in 2021. This prestigious award is a testament to dash.'s commitment to creating top-of-the-line, creative, and professionally remarkable designs that introduce positive feelings, amazement, and wonder.


Project Details and Credits

Project Designers: dash.
Image Credits: dash.
Project Team Members: Designer: Ms. Nuttida Kedjarun
Project Name: DA18 Sling
Project Client: dash.


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