JAM Vision Track3: Sustainable Innovative Eyewear

Revolutionizing Eyewear with Sustainability and Innovation

JAM Vision Track3, designed by Sebastien Brusset, is a groundbreaking eyewear collection that combines sustainability, innovation, and style. With its unique features and eco-responsible production methods, this collection is set to redefine the eyewear industry.

The inspiration for JAM Vision Track3 came from a combination of sources. The design team drew inspiration from Ikea's easy assembly concept and the nostalgic metal toys that could be bent and assembled. The clean lines and minimalistic Japanese spirit also influenced the design, along with the engineering achievements learned from working with high-end customers like McLaren. The patented hinges were born out of the designer's passion for magnets.

What sets JAM Vision Track3 apart from other eyewear designs is its commitment to sustainability and innovation. The collection is made using additive manufacturing and laser-cut stainless steel, which is 100% recycled. This eco-responsible approach ensures that no wasted products are created. Additionally, the eyewear is made on demand, reducing the need for excessive stock.

The patented hinges and clipping system allow for easy assembly, even by the end user. The hinges, based on magnetic elements, have undergone rigorous testing, with 100,000 folding tests proving their durability and long-lasting performance. This innovation ensures that the eyewear remains functional and stylish for years to come.

JAM Vision Track3 is made using PA11 additive manufacturing for the fronts and tips, minimizing waste. The temples and bridge are crafted from 100% recycled stainless steel, laser-cut to perfection. The entire collection is mechanically assembled without the need for soldering or glue, making it easy to repair and replace individual parts.

Designed in Lyon, France, the creation and pre-production of JAM Vision Track3 took eight months. The design team faced numerous challenges, including finding a production method with minimal environmental impact. By embracing additive manufacturing, using eco-responsible materials, and implementing mechanical assembly, they successfully created a design that pushes the boundaries of sustainability in the eyewear industry.

Recognized for its ingenuity and resourcefulness, JAM Vision Track3 was awarded the Bronze A' Design Award in the Jewelry, Eyewear, and Watch Design category in 2021. This prestigious accolade celebrates designs that incorporate best practices in art, science, design, and technology, contributing to improvements in quality of life.

With its sustainable production methods, innovative features, and timeless design, JAM Vision Track3 is revolutionizing the eyewear industry. Embrace the future of eyewear with this eco-friendly and stylish collection.


Project Details and Credits

Project Designers: Brusset Sébastien
Image Credits: Brusset Sébastien
Project Team Members: Sébastien Brusset (product designer and brand) Jean-Luc James (graphisme and brand)
Project Name: JAM Vision Track3
Project Client: Brusset Sébastien


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