The poster, titled "Support Local Music," is a testament to Hu's creativity and commitment to supporting the arts. Drawing inspiration from the letter form of the typeface Bio Rhyme Expanded, Hu has integrated elements of classical instruments with the type, creating a playful musical scene with geometric shapes, colors, and textures. The result is a design that is as visually captivating as it is meaningful.
What sets this poster apart is its dual purpose. Not only does it serve as a beautiful piece of graphic design, but it also carries a powerful message. It is a call to action, urging local communities to support their local music scene in these challenging times. This unique blend of form and function is what makes Hu's design truly stand out.
The poster comes in two dimensions: 297 mm x 210 mm and 1308 mm x 736 mm. It was intended to be printed with linocut printing and distributed in neighborhoods in New York City. This method of distribution further emphasizes the poster's local focus and commitment to community engagement.
The project, which started in January 2021 and was completed a month later, is a self-initiated endeavor by Hu to support the creative industry and her fellow musician friends. The poster's design, inspired by various classical instruments, integrates the instruments and the type into a playful musical scene.
This design has not gone unnoticed in the industry. In fact, it was awarded Silver in A' Graphics, Illustration and Visual Communication Design Award in 2021. This prestigious award is given to top-of-the-line, creative, and professionally remarkable designs that illustrate outstanding expertise and innovation. These designs, admired for their strong technical characteristics and splendid artistic skill, showcase a remarkable level of excellence and introduce positive feelings, amazement, and wonder.
In conclusion, Hsiao-Wen Hu's "Support Local Music" poster is more than just a piece of graphic design. It is a rallying cry for communities to support their local music scene, a testament to Hu's creativity and commitment to the arts, and a shining example of how design can be used to make a positive impact on society.
Project Designers: Hsiao-Wen Hu
Image Credits: Hsiao-Wen Hu
Project Team Members: Hsiao-Wen Hu
Project Name: Support Local Music
Project Client: Hsiao-Wen Hu