The Sun From The East

Event Image Design

The Sun From The East is a unique event image design created by Chia-Hui Lien. Drawing inspiration from the sun, which rises from the east, this design represents the continuous development and improvement of Tung Fang Design University. The use of geometric figures as the foundational element adds a distinct and eye-catching touch to the design.

One of the notable features of this design is the structural change achieved through the use of geometric figures. This required extensive testing and experimentation to ensure a visually appealing result. The design showcases the designer's dedication to creating something truly original and captivating.

In terms of realization technology, special effects were incorporated into the printing process to enhance the graphic design. Bright film and fog film were selectively applied to create a visually striking effect. The design was then applied to various mediums such as printed books, posters, and invitation cards.

The specifications for this design include a poster size of W70XH100cm, a book size of W21XH29.7cm, and a card size of W14.8XH21cm. These dimensions were carefully chosen to ensure the design's impact and readability across different mediums.

The Sun From The East encompasses various design disciplines, including font design, poster design, brochure design, and card design. It is a testament to Chia-Hui Lien's versatility and creativity in bringing together different elements to create a cohesive and visually stunning design.

Completed on May 1, 2018, this design was published in Taiwan to showcase the innovative work of Tung Fang Design University. It serves as a reflection of the school's commitment to academic development and the continuous pursuit of design excellence.

Chia-Hui Lien's research for this design focused on the importance of design in the school's ongoing growth. By incorporating the sun as a central visual element, the design symbolizes the school's progress and the positive impact it has on its students and community. The use of geometric figures further reinforces the design's message of transformation and evolution.

Overcoming creative and technical challenges was an integral part of the design process. The intricate design of geometric figures required careful attention to ensure a seamless connection between graphics and thematic meaning. Additionally, the structural visual aesthetics of packaging design and book design had to be meticulously considered.

The Sun From The East features a circular sun as the main graphic element. This choice represents the rising sun from the east, symbolizing the school's continuous advancement. The composition of the design has been altered to create a dynamic and visually engaging result. The design has been applied to various mediums, including book design, gift packaging, lunch box packaging, and poster design. The poster design specifically incorporates the number 52, representing the 52nd anniversary of the school's founding. The color gradient from red to purple represents the transformation and growth the school has undergone over the years.

Image credits for this design belong to Chia-Hui Lien, with all rights reserved. The design is protected by copyright laws and is the intellectual property of Chia-Hui Lien.

This design has been recognized with the Iron A' Design Award in the Graphics, Illustration, and Visual Communication Design category in 2021. This prestigious award is given to designs that demonstrate excellence in both aesthetics and functionality, meeting professional and industrial standards. The Sun From The East stands out for its innovative approach and its contribution to creating a better world through design.