Great Wall No.9: Redefining Wine Packaging with Majestic Design

Combining Traditional Chinese Artistry with Modern Abstraction

Great Wall No.9 stands out from other wine packaging designs due to its exceptional attention to detail and its ability to capture the essence of the Great Wall. The exquisite illustration of the Great Wall mountains seamlessly blends into the wine label, creating a visually stunning and captivating design. The emphasis on the number "nine" in Chinese not only appeals to Chinese consumers but also signifies the quality grade of the product.

What sets Great Wall No.9 apart is its rich history and legacy. Since the 1970s, Great Wall has been the leading wine product in the Chinese consumer market, known for its exceptional production and sales. The brand has meticulously selected the best locations for grape farming, cultivation, brewing, and storage, ensuring the highest quality and flavor of the wine. Great Wall No.9 continues this tradition of excellence, offering consumers a doorway to experience the charm of wine.

The realization of the Great Wall No.9 design involves a combination of artistic techniques and modern production methods. The intricate illustration of the Great Wall mountains is carefully integrated into the wine label, creating a seamless and visually striking design. The use of the number "nine" in Chinese adds a cultural touch and further enhances the product's appeal to Chinese consumers.

The technical specifications of Great Wall No.9 are as follows: Width 78.5mm x Depth 78.5mm x Height 328mm. These dimensions ensure that the design is both visually appealing and practical for packaging and storage purposes.

Great Wall No.9 is a product that embodies the essence of Chinese culture, art, and innovation. Its unique design and attention to detail make it a standout in the wine packaging industry. With its combination of traditional Chinese artistry and modern abstraction, Great Wall No.9 is a testament to the creativity and ingenuity of its designer, Tiger Pan.

Image Credits: Graphic Designer Tiger Pan, Great Wall No.9 Wine, 2021.

Awards and Accolades: Great Wall No.9 was awarded the Bronze A' Design Award in the Packaging Design category in 2022. This prestigious award recognizes designs that demonstrate outstanding creativity, resourcefulness, and technical skills. Great Wall No.9's innovative approach to wine packaging contributes to the improvement of quality of life and makes a positive impact in the world.