Mitsubishi Motors Xpander: A New Era in SUV Design

Noriko Hirai's Award-Winning Design Reinforces SUV Character

With a design inspiration rooted in strength and security, the Mitsubishi Motors Xpander stands out in the realm of SUVs. The 'Dynamic Shield' design concept, evolved to express resilience and safety, is a notable feature of the Xpander. This concept is brought to life through a horizontal bumper and three-dimensional skid plates, creating an image of a low centre of gravity.

Another distinctive feature of the Xpander is its new generation of headlamps. The T-shaped headlamps, adopted for their unique design, add to the SUV's overall character. The higher grades of the Xpander are equipped with LED headlamps, enhancing visibility and adding to the vehicle's sense of quality.

The Xpander's design, which reinforces the SUV character, is not just about aesthetics. It also enhances the sense of quality, making it a standout in its category. The exterior and interior design elements work together to create a cohesive and appealing visual narrative.

Designer Noriko Hirai's work on the Xpander has not gone unnoticed. The design was awarded Silver in the A' Graphics, Illustration and Visual Communication Design Award in 2022. This accolade is given to designs that demonstrate outstanding expertise and innovation, and that evoke positive feelings, amazement, and wonder.

With its unique design properties and award-winning status, the Mitsubishi Motors Xpander is a testament to the power of innovative design in the automotive industry. It showcases how design can enhance not just the visual appeal of a vehicle, but also its character and quality.