Mashav takes inspiration from the Galabiya, a traditional dress known for its loose and flowing structure. The garment utilizes the concept of the Chimney Effect, which allows for air circulation within the garment by harnessing the natural upward movement of hot air. By incorporating this principle into the design, Mashav provides a cooling and comfortable experience for the wearer.
What sets Mashav apart is its integration of wearable technology. The hood of the garment features a solar ventilation system that enhances airflow to the neck and head area. This system is powered by flexible solar panels embedded in the plastic shell of the hood, which charge the electronic components of the garment. The dress itself is constructed with a sweat-wicking fabric that also offers moderate wind protection, creating the ideal conditions for the Chimney Effect to take effect.
Mashav not only prioritizes functionality but also considers the future of apparel. As temperatures rise due to the climate crisis, the need for protective clothing becomes increasingly important. Mashav offers a fresh perspective on the evolution of apparel by combining traditional clothing with modern design and technology. It demonstrates how innovative approaches can address the challenges posed by climate change.
The electronic cooling system of Mashav is designed to cool areas with wide blood vessels, resulting in an overall effective cooling effect. The system can be operated by attaching electronic units to the garment using magnets. These magnets close an electronic circuit made of conductive yarn, allowing the units to work together. The units contain blower fans that deliver cool air through flexible pipes to the neck and head. The front zip of the garment acts as a switch to power the system.
Designed as a graduation project by Ofri Shapira, Mashav was created in collaboration with Naama Steinbock and completed at HIT - Holon Institute of Technology. The project began in November 2022 and was finished in June 2022. The research behind Mashav involved studying the human body's temperature regulation systems, consulting with experts in environmental physiology, and exploring temperature regulation processes in animals and plants. The inspiration for the design came from the Galabiya dress and its effectiveness in the extreme heat of the desert.
Mashav has been recognized for its innovative design and practicality. It was awarded the Iron A' Design Award in 2023 in the Idea and Conceptual Design category. This prestigious award is given to well-designed, practical, and innovative creations that meet professional and industrial requirements. Mashav's integration of industry best practices and competent technical characteristics contribute to a better world by providing comfort and protection in hot conditions.
With its unique combination of tradition, innovation, and functionality, Mashav offers a glimpse into the future of apparel. By prioritizing comfort, breathability, and protection, this wearable ventilation system sets a new standard for clothing in hot climates.
Project Designers: Ofri Shapira
Image Credits: All images: Photographer: Shalev Ariel, 2022
Project Team Members: Ofri Shapira
Project Name: Mashav
Project Client: Ofri Shapira