The AX1 website stands out with its unconventional approach and striking visual elements. While the interface maintains a monochrome palette, bright colored spots in the second block add a touch of vibrancy, emphasizing the futuristic nature of the design and evoking emotions in users. The use of unique chrome-plated three-dimensional objects further enhances the premium feel of the project.
Designed to be fully responsive, AX1 adapts seamlessly to various devices, including 4k resolution screens, laptops, smartphones, and tablets. The website is compatible with the latest versions of popular browsers such as Chrome, Firefox, Safari, iOS, and Android, ensuring a smooth and consistent user experience.
The AX1 website employs a one-page structure with scrolling and intuitive navigation, allowing users to explore the content effortlessly. The minimal use of text descriptions prevents information overload and keeps the focus on the visuals and user interaction. The founders of AX1 have established the first incubator in the blockchain industry, providing information and financial support for the development of innovative projects. Users can easily participate by using the provided contacts to share their projects and take part in competitions.
The creation of AX1 involved a comprehensive research process. The designer delved into the principles of blockchain systems and conducted surveys among users familiar and unfamiliar with the concept. This research played a crucial role in shaping the style of graphic elements, ensuring they resonated with the target audience.
The AX1 project commenced in July 2022 in Ukraine and was published on the web in September 2022. Since then, it has undergone updates to enhance its functionality and maintain its relevance. The design has been recognized for its excellence and creativity, receiving the Bronze A' Design Award in the Website and Web Design category in 2023. This prestigious accolade acknowledges AX1's outstanding contribution to art, science, design, and technology, as well as its commitment to improving the quality of life through innovative solutions.
With its forward-thinking approach, captivating visuals, and user-friendly interface, AX1 sets a new standard for blockchain website design. Alisa Kalnitska's creation showcases the potential of blockchain technologies and invites users to explore the future of this rapidly evolving industry.
Project Designers: Alice K
Image Credits: Alice K
Project Team Members: Alisa Kalnitska
Project Name: AX1
Project Client: Alice K