Nissan X-Trail: A Brochure for the Adventurous Spirits

Introducing the All-New X-Trail

In the touching world surrounded by a vast wilderness, the new X-Trail will support you as your intelligent, trust-worthy gear.

The Nissan X-Trail has been winning the hearts of young people in Japan who love outdoor sports. With a full-model change, the all-new X-Trail has evolved into an authentic "tough gear" that carries a wide array of intelligent equipment. While maintaining its excellent driving performance and convenient features, this vehicle is designed to appeal to adventurous spirits.

The design team at E-graphics communications took on the challenge of creating a brochure that conveys the boldness and advanced technology of the new X-Trail. Measuring 250mm x 250mm and spanning 44 pages, this brochure is a visual representation of the X-Trail's unique properties and strengths.

Designed to invoke the adventurous spirit of outdoor sports enthusiasts, the brochure aims to entice them into the world of "serious" outdoor sports that offers a level of pleasure they have never experienced before. It showcases the X-Trail as the perfect companion for those seeking thrilling outdoor adventures.

With the creative direction of Tomohira Kodama, Seiichi Yamashita, and Junichi Sugawara, along with the copywriting expertise of Nobuhiro Yamaguchi, the team at E-graphics communications successfully improved the image of the Nissan X-Trail through this brochure. The design captures the essence of the X-Trail's boldness and advanced technology, enticing potential buyers to explore the vehicle's capabilities.

The exceptional design of the X-Trail brochure was recognized with the Silver A' Design Award in 2015. This prestigious award is given to designs that demonstrate outstanding expertise, innovation, and creativity. The brochure's strong technical characteristics and splendid artistic skill showcase a remarkable level of excellence, leaving viewers with positive feelings of amazement and wonder.

Experience the all-new Nissan X-Trail through this captivating brochure and embark on a journey of outdoor exploration like never before.


Project Details and Credits

Project Designers: E-graphics communications
Image Credits: E-graphics communications
Project Team Members: Exective creative director: Tomohira kodama Creative director: Seiichi Yamashita Art director: Junichi Sugawara Copy writer: Nobuhiro Yamaguchi
Project Name: Nissan X-trail
Project Client: E-graphics communications


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