Shaparak Interactive Hybrid Model: Redefining Electronic Bank Payment

A Unique and Innovative Design by Mehregan Tarh

Recreating real-life scenarios in a metaphorical way inspired the Shaparak Interactive Hybrid Model, designed by Mehregan Tarh. This interactive model aims to provide a better understanding of the electronic bank payment system and its integration into various bank departments.

The Shaparak Interactive Hybrid Model, created by Mehregan Tarh, offers a unique and innovative approach to visualizing the electronic bank payment process. This model presents the transfer course of action in nine different scenarios, using interactive infographics, charts, and slides. It is designed to cater to both user access and manager access, making it a versatile tool for various stakeholders.

One of the key strengths of this design is its interactivity. The model is animated and programmed, allowing users to engage with the information presented on four LED panels. Additionally, the model incorporates four tablets for users to receive information and control the model. This user-friendly interface ensures that users can easily navigate through the wealth of information provided.

The Shaparak Interactive Hybrid Model is a result of meticulous design and engineering. The graphics were designed using Adobe Illustrator, while the animations were created using After Effects. The Unity program was used to bring everything together seamlessly. The model itself was built using SolidWorks, with an iron structure for cooling purposes. The base materials are made from steel, while the acrylic components were modeled in 3D MAX and AutoCAD and assembled through laser cutting.

Measuring 2200mm in width, 1440mm in depth, and 880mm in height, the Shaparak Interactive Hybrid Model is a visually striking and technologically advanced design. It incorporates a powerful computer, an all-in-one computer stand, four Samsung LFD panels, four tablets, and a speaker.

The Shaparak Interactive Hybrid Model was a challenging project that pushed the boundaries of design and technology. The team faced obstacles such as lighting in the acrylic base, overheating issues, and electronic fanning. However, through their expertise and dedication, they were able to overcome these challenges and create a model that is not only visually impressive but also highly functional.

This design project was initiated in April 2014 and completed in August 2015 in Tehran. The extensive research conducted on user accounts and bank cards formed the foundation of this design. The scenarios were carefully chosen and programmed to provide users with a comprehensive understanding of the electronic bank payment model.

The Shaparak Interactive Hybrid Model has garnered recognition and acclaim in the design community. It was awarded the Silver A' Design Award in the Interface, Interaction, and User Experience Design category in 2016. This prestigious award recognizes the exceptional creativity, technical expertise, and innovation demonstrated by this design.

The Shaparak Interactive Hybrid Model, designed by Mehregan Tarh, is a testament to the power of design in simplifying complex concepts. By combining art, technology, and innovation, this model offers a captivating and informative experience for users, revolutionizing the way we perceive and interact with electronic bank payment systems.


Project Details and Credits

Project Designers: kasra farzam
Image Credits: Image #1: Photographer Hadis Rashvand, Variations, 2015. Image #2: Photographer Hadis Rashvand, Variations, 2015. Image #3: Photographer Hadis Rashvand, Variations, 2015. Image #4: Photographer Hadis Rashvand, Variations, 2015. Image #5: Photographer Hadis Rashvand, Variations, 2015. Video Credits: Amirhesam Mirsadeghi,2105
Project Team Members: Mohammad Bagher Farzam, Creative Director Adel Farzam,model maker Tina Yaraghi ,model maker Ali Salem, Programmer Erfan Soltani, Animator Amirhesam Mirsadeghi, Animator Hadis Rashvand, Photographer Mostafa Arvand, Product Designer negar radfar, Graphic designer Ali Farzam,animator ania foladi, designer
Project Name: Shaparak interactive hybrid model
Project Client: kasra farzam


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