Artistry Master Exhibition

Exhibition Visual

The Artistry Master Exhibition, designed by Yongan Zhou, is a unique and visually stunning display that combines fashion and art. Inspired by the concept of borrowing from fashion to embody the artisan spirit, this exhibition showcases the intricate craftsmanship and attention to detail that goes into creating garments.

The exhibition took place during the 2015 China International Fashion Week and was held at the 751 Art District fashion gallery in Beijing. The theme of the event was "the dream of using art sculpture fashion," highlighting the idea that fashion can be both a skill and an art form.

The design of the exhibition features a logo with fine strokes, inspired by the needle and stitch in garment construction. This logo represents the attitude and dedication of the artisans involved in the fashion industry. The exhibition itself serves as a platform to showcase the artistry and creativity of fashion designers.

The Artistry Master Exhibition was realized using a combination of materials including paper, acrylic, and stainless steel. The specifications of the design include a book size of A4, an acrylic panel measuring 1400mm by 900mm, and stainless steel elements measuring 30mm by 40mm.

Throughout the design process, Yongan Zhou collaborated with the client and a team of professionals to bring the exhibition to life. The project started in September 2015 and was completed in November 2015 in Beijing.

The exhibition aimed to highlight the achievements of China in the world skills competition fashion project, which won a gold medal. The design of the exhibition, including the use of a special font, was carefully crafted to emphasize the theme of art and technology. Balance and preciseness were key considerations in the design process.

One of the main challenges faced during the design process was ensuring that the final realization of the design aligned with the initial idea. Through constant optimization and collaboration, the team was able to overcome this challenge and create a visually stunning exhibition.

The Artistry Master Exhibition, designed by Yongan Zhou, is a testament to the artistry and craftsmanship that goes into creating fashion. It serves as a platform to showcase the talent and creativity of fashion designers and highlights the intersection of art and fashion.

Image Credits: Yongan Zhou

Awards and Accolades: This Design was awarded Iron in A' Graphics, Illustration and Visual Communication Design Award in 2016. The Iron A' Design Award is given to well-designed, practical, and innovative creations that meet professional and industrial requirements. It is respected for integrating industry best practices and competent technical characteristics, providing fulfillment and positive feelings, and contributing to a better world.