Mei Shih De is more than just a retail space. It represents a lifestyle and a living attitude, breaking the stereotype of the health dietary industry. The design aims to pursue the precious value of life and health, remodeling the sales pattern and general space idea to create an atmosphere of relaxation and tell the brand's story.
The most striking visuals are seen from the perspectives of building structures and lighting strips. The linear design skill, the wooden lighting, and the exhibit counter have excellently demonstrated the design of the entrance. The design work brilliantly shows the integration of profession and wisdom without triteness, inspiring customers' motivations to know more about the products and successfully advocating the topic of health.
The unsophisticated rectangular pattern, brought into existence in the indoor space, displays the atmosphere of accordance. The myriad of changes, in the form of square space, have become a part of wooden ceiling frames, information center, washbasin, product showcases, and large wooden cabinets, presenting both the idea of multiple styles and practicality.
For the simple design ideas, the designer has made the finishing touch when planning the individual space. The designer has ingeniously decorated the clean and well-organized space with wooden lighting and loofah. The organic elements of style demonstrate the power of life and the concept of recycling, the design idea of great interest.
The marketing strategy, in accordance with the brand story, had brought into existence the space specifically for customers. The square showcase, planted on the wall, shows the fundamental products, making the geometric pattern vigorous. Meanwhile, the area for fresh loofah and fitness equipment is spilled with clients' contact relationship, making the space full of relentless imaginations.
Mei Shih De is a testament to Chih-Ching Chen's innovative design approach, earning it the Silver A' Interior Space, Retail and Exhibition Design Award in 2017. The design's unique properties and realization technology have set a new standard in the health retail industry, proving that design can indeed revolutionize the way we perceive and experience retail spaces.
Project Designers: Chih-Ching Chen
Image Credits: Photo by Chi-Kwang Lu
Project Team Members: Chih-Ching Chen
Project Name: Mei Shih De dietary supplement store
Project Client: Chih-Ching Chen