Akbank Queue Management System: A Revolution in Banking Experience

Iron A' Design Award Winner Transforms Customer Interaction in Banking Branches

Imagine walking into a bank and being directed to the exact service point you need, without the hassle of taking a ticket and waiting. This is the reality created by the Akbank Staff Design Studio Team with their innovative Queue Management System (QMS). This system, which won the Iron A' Interface, Interaction and User Experience Design Award in 2020, is revolutionizing the banking experience.

The Akbank QMS is a unique system designed to streamline the banking experience. It allows customers to easily and quickly get a ticket for the transactions they want to make. But what sets this system apart is its ability to direct customers to self-service channels for money transactions without the need for a ticket. This innovative feature is made possible through the use of gise extras, a technology that allows customers to take tickets using QR codes and NFC technology.

The system was designed and developed by the Akbank Staff Design Studio Team, using Sketch for screen designs and .NET for development. The team, which includes experienced designers and visual artists, worked tirelessly from November 2018 to April 2019 to bring this project to life. The result is a system that not only improves the customer experience but also enhances the efficiency of banking operations.

But the creation of the Akbank QMS was not without its challenges. The team had to find a way to route customers to the right service point based on the method used to take tickets and the transaction to be performed. They also had to consider the needs of different customer groups, such as young customers who value ease and speed, and elderly customers who may need priority service. Through careful research and design, the team was able to overcome these challenges and create a system that meets the needs of all customers.

The Akbank QMS is more than just a ticketing system. It's a tool that enhances the banking experience by making it easier and more efficient for customers to get the services they need. And with its innovative features and user-friendly design, it's no surprise that this system was awarded the Iron A' Interface, Interaction and User Experience Design Award in 2020.

As the world of banking continues to evolve, innovations like the Akbank QMS are leading the way. By focusing on the needs of customers and leveraging the power of technology, the Akbank Staff Design Studio Team has created a system that is not only practical and efficient but also contributes to a better banking experience. And with its success, it's clear that the future of banking is here.


Project Details and Credits

Project Designers: Akbank Design Studio - Staff Channels
Image Credits: Main Image , Optional Image #1, Optional Image #2, Optional Image #3, Optional Image #4 - Industrial design of QMS was designed by Arman Design, Produced by Zenn, İstanbul, 2019 * all rights reserved
Project Team Members: Akbank Design Studio - Staff Channels DS Vice Pesident: Tülin Yaşkın Gönen DS Product Owner: Burcu Tayız DS Senior Experience Designer: Kemal Doğan DS Senior Experience Designer: Murat Nalçacı DS Experience Designer: Tuğçe Turan Özkan DS Experience Designer: Ahmet Nahya DS Experience Designer: Esra Akın DS Visual Designer: Duygu Tozduman Tuna DS Visual Designer: Ecem Köklükaya DS Visual Designer: Hakan İşler
Project Name: Akbank Qms
Project Client: Akbank Design Studio - Staff Channels


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