Pineapple Pins: A Revolution in Stationary Packaging

Golden A' Design Award Winner Sarthak Tavate Transforms Push Pin Packaging

In an era where sustainability and user-centric design are paramount, Sarthak Tavate's Pineapple Pins packaging solution stands out. Inspired by the structure of a pineapple, this innovative design has won the prestigious Golden A' Design Award in 2021.

Derived from the rhythmic arrangement of sharp scales on a pineapple, Pineapple Pins offers a four-step solution to the persistent problem of picking, using, and storing push pins. The design is versatile, ergonomic, and user-friendly, making it suitable for all age groups and scenarios involving the use of push pins. From its size to its eco-friendly materials, Pineapple Pins is a unique blend of functionality and design.

The packaging is produced from recyclable and biodegradable ground cardboard, replacing traditional plastic cases. The push pins are attached using existing manufacturing methods, making the unit easily mass manufacturable. The print is achieved with a flexographic printing process, further reinforcing the brand's commitment to sustainability.

With dimensions of 80mm x 80mm x 80mm, the packaging is optimized for convenience. It fits easily into hands, pockets, and carry-ons, and can hold a larger quantity of pins per pack compared to existing plastic cases. The design is not only practical but also aesthetically pleasing, with a logo design inspired by biomimicry.

When opened, the package reveals an array of pins on each inner face, which can be flipped inside out for easier use. The pins can be placed back or simply dropped into the package after use, making it a versatile and easy-to-use solution. The project, which started in December 2019 and was completed in July 2020 in Mumbai, India, is a testament to Sarthak Tavate's innovative approach to design.

Despite the challenges of ideation and structuring for versatility, Sarthak Tavate's Pineapple Pins emerged as a unique solution that is offbeat, user-centric, and eco-friendly. It embodies extraordinary excellence and significantly impacts the world with its desirable characteristics, making it a deserving winner of the Golden A' Design Award.


Project Details and Credits

Project Designers: Sarthak Tavate
Image Credits: Sarthak Tavate
Project Team Members: Sarthak Tavate
Project Name: Pineapple Pins
Project Client: Sarthak Tavate


Pineapple Pins IMG #2
Pineapple Pins IMG #3
Pineapple Pins IMG #4
Pineapple Pins IMG #5
Pineapple Pins IMG #5

Read More on Design Radiant