Lenza Lenzy Clothes Clinic: A Unique Branding Design

Revolutionizing the Concept of Clothes Clinics

Lenza Lenzy, designed by the renowned Wallrus Design Studio, stands out as a groundbreaking project in the world of brand design. The team at Wallrus Design Studio poured their love, inspiration, and expertise into this project, creating a comprehensive brand identity that encompasses every aspect of the clothes clinic.

The journey began with the brand naming process, followed by the development of a compelling brand story. From there, the team meticulously crafted a brand book, logo guidelines, visual identity materials, decorations, motion graphics, and advertising campaigns. The result is a cohesive and captivating brand that sets Lenza Lenzy apart from its competitors.

Utilizing a range of materials and techniques, including paper, fabric, offset printing, digital printing, stickers, and wood, Wallrus Design Studio brought the visual identity of Lenza Lenzy to life. The combination of these elements creates a unique and memorable experience for customers.

Spanning an impressive 120m x 30m, Lenza Lenzy clothes clinic is not just a place to repair garments; it is a sanctuary that brings a sense of care and rejuvenation to both customers and their clothes. The clinic operates like a hospital, ensuring that every garment receives the utmost attention and care.

The Lenza Lenzy brand design project presented its fair share of challenges. The absence of any existing clothes clinics in Iran meant that the team had to create everything from scratch. Extensive research was conducted to understand how clinics operate, and the insights gained were incorporated into every aspect of the design and brand core idea.

Lenza Lenzy clothes clinic has garnered international recognition and acclaim. In 2022, it was awarded the prestigious Bronze A' Design Award in the Graphics, Illustration, and Visual Communication Design category. This accolade is a testament to the outstanding creativity and ingenuity displayed in the design, which authentically captures the essence of the clothes clinic and contributes to improving the quality of life.

Lenza Lenzy clothes clinic, with its unparalleled branding and unique visual identity, is a testament to the power of design to transform and elevate the everyday. It sets a new standard for clothes clinics and establishes Wallrus Design Studio as a leader in the field of brand design.