Big Bang: A Spectacular Lighting Event

Unveiling the Universe of Light

Save Your Numbers, a renowned design brand, has taken on the challenge of re-launching a century-old brand with a shocking, newsworthy, and top-level luxury event. The Big Bang event aims to create a memorable experience that showcases the brand's commitment to innovation and excellence.

The event, held in Barcelona, spans over 1350 square feet of remodeled space, distributed across three levels. The venue features a large ramp, four stairs, and two lifts, creating a dynamic and immersive environment for the guests. The centerpiece of the event is a giant screen that sets the stage for an unforgettable journey into the history of lighting.

Over 500 guests, including architects, interior designers, decorators, and government figures, were invited to witness the spectacle. The event boasted an impressive display of over 1000 types and sizes of lamps, illuminating the space in unison. The synchronized lighting created a visual representation of the Big Bang, symbolizing the birth of the lighting universe.

The event lasted approximately four hours, beginning with a screening of a short film that showcased the history of lighting in reverse, from the present day to the origins of light. As the film concluded, the room, specially equipped for the occasion, simulated the Big Bang, illuminating all the lamps in the store simultaneously. The explosion of light symbolized the brand's commitment to pushing boundaries and creating a new dimension in the world of lighting.

The Big Bang event not only impressed the attendees but also garnered significant media attention. The presence of showbiz personalities and even the Mayor of Barcelona added to the event's notoriety. The brand's return on investment (ROI) reached an impressive 55%, solidifying its position as a leader in the industry.

This groundbreaking event was recognized with the prestigious Iron A' Design Award in the Event and Happening Design category in 2013. The award celebrates designs that are well-designed, practical, and innovative, meeting professional and industrial requirements. Save Your Numbers' Big Bang event stands as a testament to their commitment to excellence and their ability to create memorable experiences that contribute to a better world.