Revolutionizing Home Beverage Experience: Pepsi Homemade

PepsiCo Design & Innovation's Award-Winning Carbination Product

The inspiration behind Pepsi Homemade was to provide consumers with a customizable soda-making experience. PepsiCo Design & Innovation and SodaStream joined forces to combine Pepsi's century-long expertise in soda-making with SodaStream's unique ability to let consumers personalize their drinks. The result was a product that embodied the phrase "created by us, made by you".

Pepsi Homemade offers a unique experience, allowing consumers to make their own Pepsi whenever and wherever they want. The product boasts quality ingredients and no artificial sweeteners, enabling users to blend flavor and sparkling water to their preference. This not only provides a more convenient shopping experience but also reduces storage needs.

The design language of Pepsi Homemade is clean, light, and joyous, reflecting the product's innovative nature. The Pepsi globe recurs in the shape of the pods, the simple logo treatment, and in graphic silhouettes that resemble bubbles. The logo's font has a hand-scribbled, human feel, emphasizing the homespun quality of the product.

Pepsi Homemade's unique properties and innovative design have not gone unnoticed. The product was awarded the Golden A' Food, Beverage and Culinary Arts Design Award in 2016, an accolade granted to marvelous, outstanding, and trendsetting creations that reflect the designer's prodigy and wisdom. These are venerated products and bright ideas that advance art, science, design, and technology, embodying extraordinary excellence and significantly impacting the world with their desirable characteristics.

In conclusion, Pepsi Homemade is a testament to PepsiCo Design & Innovation's commitment to pushing the boundaries of beverage experience. By allowing consumers to craft their own soda at home, they have not only created a product that is unique and innovative but also one that has been recognized for its excellence in design and impact on the world.