Katsumi Tamura, a renowned designer known for his creative approach to everyday items, drew inspiration from the concept of a toy block calendar. He envisioned a design that would allow users to manipulate the form freely, creating various shapes such as a waterwheel, a car, or an original object. The result is the Calendar 2018 Puzzle, a calendar composed of pieces in circle, triangle, and square shapes. With these colorful, patterned pieces, users can assemble their calendar in any shape they desire, stimulating their creativity while keeping track of dates.
What sets the Calendar 2018 Puzzle apart from traditional calendars is its interactive nature. It includes six calendar pieces (squares) and twelve joint pieces (circles and triangles) that can be assembled into any form. This design not only teases the imagination but also transforms the user's space and mindset. As Tamura notes, quality designs have the power to modify space and transform the minds of its users. They offer the comfort of seeing, holding, and using, and are imbued with lightness and an element of surprise, enriching space.
The Calendar 2018 Puzzle is a testament to Japan's high-level printing and manufacturing technologies. Tamura's team produced original pure white cardboard and minimized parts fasten points to achieve design excellence. The result is a product that embodies the concept of "Life with Design", enriching everyday life with an element of playful creativity.
The Calendar 2018 Puzzle was launched in July 2017, following a meticulous design process led by Art Director Katsumi Tamura, Designer Takahiro Sugawara, and Copywriter Toshiyuki Nagamatsu. The design was recognized for its exceptional innovation and contribution to societal wellbeing, earning the Platinum A' Design Award in the Graphics, Illustration, and Visual Communication Design category in 2018. This award recognizes world-class, exceptional, and highly innovative designs that showcase unmatched professionalism, genius, and contribute to societal wellbeing.
In conclusion, the Calendar 2018 Puzzle is more than just a calendar; it's a design that transforms the way we perceive and interact with time. By merging form and function, Katsumi Tamura has created a product that not only serves a practical purpose but also stimulates creativity, enriches space, and brings joy to everyday life.
Project Designers: Katsumi Tamura
Image Credits: Katsumi Tamura
Project Team Members: Art Director: Katsumi Tamura
Designer: Takahiro Sugawara
Copywriter: Toshiyuki Nagamatsu
Project Name: Calendar 2018 “Puzzle”
Project Client: Katsumi Tamura