Gondwana: A Luxurious Blend of Design and Nature

tridimage's Award-Winning Packaging Design Inspired by Precious Stones

Discover the story behind Gondwana, a premium water packaging design by tridimage that merges luxury and nature. This design, inspired by precious stones, has won the prestigious Golden A' Packaging Design Award in 2017.

tridimage, a leading design team, has created a packaging design that is as unique as the product it houses. Gondwana is a premium water brand, sourced from an exclusive location that has remained untouched for over 485 million years. The water is naturally pure, free from contamination, and boasts a chemically perfect composition of bicarbonate, potassium, and calcium. The inspiration for the packaging design came from precious stones, aiming to convey the luxurious feel of the product.

The bottle's structural design resembles the facets of a diamond, reflecting the premium spirit of the product. This design communicates the unique quality, value, and exclusivity of Gondwana water. Produced in thick glass, the bottle is presented in a high-quality case, further enhancing its value perception. The packaging is available in 370 ml and 600 ml glass bottles.

tridimage's minimalist approach to the logo and graphics reflects the millenary intact purity of the water. The subtle graphics on the presentation case evoke the product's essence with sophistication, featuring a faceted UV gloss spot glare of the drop-jewel brand icon. This innovative approach to packaging design honors nature while delivering a top-notch, high-end product.

The design process was a year-long journey between Paraguay and Argentina. The team faced creative and technical challenges, such as conveying the luxurious feel of the water source located in exotic woods in South America. However, through innovative design solutions, tridimage successfully overcame these challenges, resulting in a design that truly reflects the product's essence.

The Gondwana packaging design has been recognized for its outstanding creativity and trendsetting approach, winning the Golden A' Packaging Design Award in 2017. This award is granted to designs that reflect extraordinary excellence and significantly impact the world with their desirable characteristics. With Gondwana, tridimage has indeed created a design that advances art, science, and technology.

In conclusion, Gondwana's packaging design by tridimage is a testament to the power of design in enhancing the perception of a product. It is a perfect blend of luxury and nature, reflecting the unique qualities of the water it houses. It is a design that truly celebrates the beauty of nature and the sophistication of modern design.


Project Details and Credits

Project Designers: Guillermo Dufranc
Image Credits: tridimage
Project Team Members: tridimage
Project Name: Gondwana
Project Client: Guillermo Dufranc


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