The inspiration behind the design was to create a space that is flexible, accessible, and taps into the entrepreneurial spirit of Osram's collaborators. Baumgartner's architectural design is fundamental in achieving this dynamic, creating a top-tier work environment that intelligently takes advantage of flexibility and versatility.
What sets this design apart is its versatility and emphasis on creating stimulating experiences based on wellbeing. The design strategically places collaborative spaces at strategic points, creating an environment that speaks of openness and transparency. It considers the company's values of concentration, confidentiality, and dynamism.
The lighting, an essential part of any architectural project, adds qualities to the different spaces. Depending on the manner of lighting, the same place can change its nature radically, affecting both moods and visual experiences. The play of lights gives the space a playful nature, defines pathways, colors, and dramatizes textures and reliefs.
The design impacts in three dimensions, inciting action and deepening the neurological connection with the company's philosophy. This leads to a boost in commitment, productivity, efficiency, and wellbeing of the entire organization. The project is on one level, inspired by the configuration of different and flexible spaces to balance life, work, and technology.
The design project, which started in March 2016 in San Andres Naucalpan, Mexico, and finished in December 2016, embodies the connection between light, culture, society, consumption, and entertainment. These elements define the fluid chaos of life in the city, projecting this from the reception where a visual code reflecting the identity of the brand is projected, giving a changing rhythm to the entire place.
In conclusion, Baumgartner's design for Osram is a unique tailor-made design that surpasses the barriers of what is common, functional, and normal. It tosses out two and three-dimensional lines zigzagging above and below flowing through walls, panels, glass, and carpets in multiple points of view geometrically linked. This design is a testament to Osram's commitment to innovation, sustainability, and the wellbeing of its employees, making it a deserving winner of the Silver A' Interior Space, Retail and Exhibition Design Award in 2017.
Project Designers: Juan Carlos Baumgartner
Image Credits: Photographer Paul Czitrom
Project Team Members: Space / Juan Carlos Baumgartner
Sinuhé Vera Montes de Oca
Collaborators: Marcos Aguilar Flores
Luis Corona
Lighting: Lua
Contractor: Atxk
Furniture: Steelcase
Carpet: Shaw contract group
Photography: Paul Czitrom
Project Name: Osram
Project Client: Juan Carlos Baumgartner