Mimi Jeong, a renowned fashion designer, has always found inspiration in the beauty of nature that surrounds us every day. Her latest project, "Ordinary," redefines the concept of ordinary by integrating it with modern style, techniques, and creative looks. By incorporating nature-inspired elements and innovative design, Jeong showcases how even the most ordinary concepts can be transformed into something extraordinary.
Jeong's vision for "Ordinary" goes beyond creating garments that simply radiate external beauty. She aims to craft art-wear that not only captivates with its aesthetics but also serves as a messenger of thought and signification. Each piece in this collection tells a unique story, reflecting Jeong's deep connection with nature and her commitment to sustainable fashion.
When developing the details for her designs, Jeong studied references such as ordinary trench coats and minidresses. She then applied her expertise in sustainable fashion techniques, utilizing recycled cotton and denim to create unexpected and innovative designs. The realization of each garment involved meticulous sewing, drafting, pattern making, and textile manipulation.
The "Ordinary" collection consists of two distinct looks, each meticulously crafted to a US size 6 standard. Jeong's creative process involved researching and studying the fundamentals of ordinary garments, applying her art knowledge and fashion/textile techniques to create well-structured 3D dimensional garments with unique textile surfaces.
Jeong's journey in creating "Ordinary" was not without its challenges. Integrating her knowledge and experience from other disciplines of art with the fundamentals of fashion textiles required a delicate balance. However, her dedication and passion for pushing boundaries allowed her to overcome these obstacles and create a collection that truly stands out.
The "Ordinary" project began in August 2016 in San Francisco and was completed in December of the same year. Throughout the process, Jeong conducted extensive research, drawing inspiration from nature, museum visits, and combining them with her creative designs and innovative textiles.
Jeong's exceptional work on the "Ordinary" collection has been recognized with the prestigious A' Design Award. In 2018, she was awarded the Bronze A' Fashion, Apparel, and Garment Design Award. This accolade celebrates designs that exhibit outstanding creativity, resourcefulness, and technical skills, contributing to improvements in quality of life.
Mimi Jeong's "Ordinary" collection redefines fashion by seamlessly blending nature-inspired design with innovative techniques. Through her art-wear, she reminds us that there are no ordinary moments in life, and even the smallest details can make a significant impact. With her commitment to sustainability and her ability to create garments that transcend traditional boundaries, Jeong continues to push the boundaries of fashion and inspire others in the industry.
Project Designers: Mimi Jeong
Image Credits: Mimi Jeong
Project Team Members: Mimi Jeong
Project Name: Ordinary
Project Client: Mimi Jeong