MX 11: Stylish Sunglasses for a Modern Lifestyle

Award-winning design by Hu Jijun and Xian Yan

MX 11 is a young and sophisticated brand that embodies a new lifestyle for the modern generation. With its sleek and stylish sunglasses, MX 11 aims to reflect the true personality of its consumers, offering a simple yet impressive accessory for urban life.

MX 11 draws inspiration from the numerological meaning of the master number 11, known for its intuition, charisma, and dynamism. Just like the code of its consumers, MX 11 sunglasses are designed to showcase individuality and make a strong impression. The minimalist mirror-like design attracts attention and highlights the product in the most elegant way.

What sets MX 11 apart is its commitment to a simple and stylish lifestyle. The brand advocates for a younger generation that values sophistication and uniqueness. The trendy glasses offered by MX 11 are not only cool and fashionable but also reflect the urban lifestyle of today's young people.

The realization of MX 11 sunglasses involves the use of high-tech laser art paper and monochrome printing. This combination of technology and craftsmanship ensures a high-quality product that meets the brand's standards. Each package is carefully designed with dimensions of 180mm (width) x 70mm (depth) x 80mm (height), providing a compact and convenient storage solution.

The MX 11 design project was carried out in Shanghai, starting in September 2018 and concluding in May 2019. Throughout the process, the design team, led by Hu Jijun and co-designer Xian Yan, faced various challenges. However, their creativity and technical expertise allowed them to overcome these obstacles and create a product that effortlessly embodies the brand's vision.

Recognizing the excellence of MX 11 sunglasses, the design was awarded the Iron A' Design Award in 2020. This prestigious accolade is given to designs that demonstrate innovation, practicality, and adherence to professional and industrial standards. MX 11 sunglasses have successfully integrated industry best practices, providing a fulfilling and positive experience for consumers.

With its unique blend of sophistication, style, and urban flair, MX 11 sunglasses are the perfect accessory for those seeking to make a statement in the modern world. Embrace the MX 11 lifestyle and let your true self shine.


Project Details and Credits

Project Designers: Hu Jijun
Image Credits: Hu Jijun
Project Team Members: Designer: Hu Jijun Co-Designer: Xian Yan
Project Name: MX 11
Project Client: Hu Jijun


MX 11 IMG #2
MX 11 IMG #3
MX 11 IMG #4
MX 11 IMG #5
MX 11 IMG #5

Read More on Design Radiant