The inspiration for the AC Concept Showroom came from Anson Cheng's vision to create a space that showcases the designer's concept for a luxury apartment. The showroom features a harmonious integration of materials, lighting, and furniture, resulting in visually stunning combinations that captivate the senses. The focal point of the showroom is the bar counter, which draws inspiration from Cheng's travels to Dubai, where he experienced the joy of spending leisure time with friends around a counter.
What sets the AC Concept Showroom apart is its unique properties and strengths. The open-plan environment encourages collaboration and engagement, making it an ideal space for meetings, staff gatherings, and client presentations. The showroom is thoughtfully divided into different areas, including an entrance, living area, dining area, kitchen, and workspace, creating distinct zones that cater to various functions.
The design team focused on creating layers within the space by incorporating a variety of color tones, materials, and lighting techniques. This approach adds depth and visual interest, enhancing the overall aesthetic appeal of the showroom. Additionally, a well-developed automation system ensures seamless functionality and convenience.
The AC Concept Showroom project commenced on March 8, 2021, and was successfully completed on August 29, 2021, in Kwun Tong, Hong Kong. Throughout the design process, Anson Cheng's meticulous attention to detail and commitment to excellence resulted in a space that exceeds expectations.
This exceptional design has been recognized with the prestigious A' Design Award. The AC Concept Showroom was awarded the Iron A' Design Award in the Interior Space, Retail, and Exhibition Design category in 2022. This accolade is a testament to the showroom's well-designed, practical, and innovative features that meet professional and industrial requirements. The AC Concept Showroom stands out for its integration of industry best practices, competent technical characteristics, and its contribution to a better world.
Project Designers: Anson Cheng
Image Credits: Anson Cheng
Project Team Members: Anson Cheng
Project Name: AC Concept
Project Client: Anson Cheng