Powerful Design

Product Exposition

The Powerful Design, created by Cerrad, Smart Design Expo, and Yuka Studio, is a remarkable exhibition space that showcases ceramic tiles in a modern and creative way. Inspired by monumentalism, geometric and organic forms, and the beauty of nature, this design pushes the boundaries of traditional interior decoration and transforms ceramic tiles into unconventional artwork.

The 315 m2 exhibition space serves as a modern showroom and a large communication platform, bringing together various aspects of the business and facilitating international contacts. It is designed to captivate visitors with its innovative approach to using large-format ceramic tiles and attention to detail.

The stand features a modern and transparent design, with the floor and walls adorned with large-format porcelain stoneware tiles from the Cerrad Group. One of the standout features is the Eye-catcher installation, an arched wall adorned with Ceppo Nuovo tiles, which adds visual interest and draws attention to the space.

The stand is divided into different zones, including areas for tile display, multimedia presentations, customer meetings, and showcasing technological possibilities. This thoughtful layout allows visitors to explore and interact with the design, gaining a deeper understanding of the versatility and beauty of ceramic tiles.

With dimensions of 21000 mm x 15000 mm x 4000 mm, the Powerful Design offers a unique and immersive experience for anyone interested in interior design, ceramic tiles, nature, geometry, and technology. It is a testament to the creativity and expertise of the design team, which includes Cerrad, Smart Design Expo, and Yuka Studio.

The design aims to enhance the comfort of everyday life by incorporating innovative and functional solutions. By drawing inspiration from the power of nature, the design offers endless possibilities for creating personalized and beautiful home and commercial spaces.

The Powerful Design was showcased at Cersaie, Bologna in September 2022. It is the result of extensive research and meticulous attention to detail, ensuring that every aspect of the design meets the highest standards of quality and aesthetics.

This outstanding design has received recognition in the form of the Bronze A' Design Award in the Interior Space, Retail, and Exhibition Design category. This prestigious award celebrates designs that demonstrate creativity, resourcefulness, and a commitment to improving the quality of life through art, science, design, and technology.

Experience the power and beauty of the Powerful Design, and discover the endless possibilities of ceramic tiles as a form of interior decoration and artistic expression.

Image Credits: Cerrad