The Avion Express inflight magazine is more than just a source of entertainment during a flight. It is a carefully crafted publication that invites readers to explore the most awe-inspiring corners of the globe, from breathtaking trips to exotic vacation destinations. The magazine is filled with interesting interviews, stunning photos, a food menu, and an inflight shopping catalogue, providing a wealth of content to keep passengers engaged throughout their journey.
One of the standout features of the magazine is its front cover, which reflects the main article and features a mesmerizing photo of Madeira. This image captures the stunning beauty of Portugal, with a breathtaking panorama of its majestic cliffs. The back cover, on the other hand, showcases an expertly curated selection from the menu and catalogue, captured by stunning high-quality photographs that will leave you drooling. Each product is meticulously styled with different textures, and the photo of the magazine on the cover adds a subtly special touch.
The design of the Avion Express magazine is characterized by an elegant font that exudes sophistication and style. This font perfectly complements the stunning imagery and captivating content found within its pages. Each page is thoughtfully designed to guide the reader's gaze through the magazine, creating a seamless flow that keeps them engaged from cover to cover. The unique layout of articles and photos encourages a visually engaging reading experience, making it a true pleasure to explore the magazine's content.
One of the design challenges faced by Salvita Bingelyte was creatively presenting twenty-seven perfumes on a single spread. However, through meticulous planning and innovative design solutions, the perfumes are clearly and originally presented, adding an extra layer of visual interest to the magazine.
The Avion Express inflight magazine was realized using offset printing technology, resulting in a high-quality finish that enhances the overall reading experience. With a width of 163 mm and a height of 242 mm, the magazine is perfectly sized to fit comfortably in the hands of passengers.
The design project for the Avion Express inflight magazine started in February 2022 and was completed in April 2022 in Vilnius, Lithuania. Throughout the design process, extensive research was conducted to ensure that the magazine's layout and content would resonate with readers and provide them with a truly captivating experience.
Salvita Bingelyte's exceptional design for the Avion Express inflight magazine has been recognized with the prestigious A' Design Award. This award acknowledges the magazine's well-designed, practical, and innovative qualities that meet professional and industrial requirements. The magazine's integration of industry best practices and competent technical characteristics contribute to a better world, providing fulfillment and positive feelings to its readers.
The Avion Express inflight magazine is a testament to the power of design in enhancing the travel experience. Its contemporary layout, stunning photography, and captivating content make it a must-read for passengers seeking inspiration for their next trip or simply looking to pass the time during a long flight.
Project Designers: Salvita Bingelyte
Image Credits: Salvita Bingelyte (Photographer of Madeira Photos and Stylist of Caffe Cover) Donatas Babenskas (Photographer of Caffe Cover) Erin Hope Stevens (Copywriter)
Project Team Members: Salvita Bingelyte
Project Name: Avion Express
Project Client: Salvita Bingelyte