Delving into the complexity and wonder of natural ecosystems, Haiyu Zheng has crafted a public art piece that stands out for its innovative approach to digital visual art. "Extreme of Emptiness" is not just an art installation; it is a digital experience that transports the audience to a serene, otherworldly environment. The work is a reflection of Zheng's fascination with the evolutionary choices of creatures and the vast unknowns of nature, aiming to capture the audience's imagination and draw attention to the wonders of the natural world.
The strength of this piece lies in its ability to create a "real sense of unreality." Set against the backdrop of spring and summer, the art uses a variety of nature's marvelous creatures as a medium to dissolve the barriers between humans and the environment. The result is a virtual immersion into nature, where one can feel the warmth of the sun, the whisper of the wind, and the fleeting changes of the seasons, all within the bustling urban landscape of Chengdu, China.
Employing cutting-edge technology, "Extreme of Emptiness" is displayed on an 888 square meter LED billboard with stunning 8K resolution. The creation process involved sophisticated software such as Cinema 4D and Octane Render, with Houdini for the FX effects. This technical prowess allows for a naked-eye 3D experience that captivates passersby without the need for specialized equipment, marking a new milestone in public digital art displays.
The design's interactivity is one of its most compelling features. It breaks through the confines of traditional exhibition spaces, engaging directly with audiences in a dynamic shopping district. The shock and awe of the naked-eye 3D effect provide a novel visual experience, challenging perceptions and inviting onlookers to partake in a moment of digital tranquility.
Behind the scenes, the project is a testament to the power of art as a healing force. Zheng's research delved into the emotional expression of digital art and its capacity to facilitate psychological, emotional, and physical relaxation. By providing a space for stress relief and emotional value, "Extreme of Emptiness" stands as a beacon of art's potential to contribute positively to society.
The design's narrative centers around the sea slug, chosen for its unique movement and ability to captivate a diverse audience. Bold colors and imaginative settings amplify the distinction between the virtual and the real, inviting viewers to reconsider their relationship with the natural world. This piece is not only a visual feast but also a call to preserve the wonderland of nature that we are yet to fully understand.
With its intellectual property rights secured, "Extreme of Emptiness" has been recognized with the prestigious Iron A' Design Award in Computer Graphics, 3D Modeling, Texturing, and Rendering for 2024. This accolade is a nod to the design's well-executed, practical, and innovative nature, fulfilling professional and industrial standards while evoking positive emotions and contributing to a better world.
Project Designers: Haiyu Zheng
Image Credits: Copyright: Haiyu Zheng, Flint Art, 2023
Project Team Members: Haiyu Zheng
Project Name: Extreme of Emptiness
Project Client: Haiyu Zheng