Le Coffret - Chambres D'Hôtes: A Visual Identity That Captures the Essence of Valle d'Aosta

Stone, Wood, and Mountain: Laura Ferrario's Unique Design for Le Coffret

Le Coffret is a testament to the importance of preserving the authentic style of Valle d'Aosta. The project pays homage to the region's architectural traditions, featuring stone walls, wooden beams, and antique furniture. These elements not only evoke a sense of history and charm but also create a warm and inviting atmosphere for guests.

The logo itself is a masterful representation of the connection between the ancient and the modern. A circle, symbolizing the sky, hovers above a triangle that represents the mountain where the B&B is located. This design concept conveys the idea of man's ascent into the sky, while also paying tribute to the majestic peaks that surround the property.

To further emphasize the region's Celtic origins, Laura Ferrario chose to use an Onciale font in a modernized version. This font adds a touch of elegance and sophistication to the logo, while also serving as a nod to the cultural heritage of Valle d'Aosta. The careful balance between the font and the strong symbol creates a mark that is not only easy to identify but also instantly catches the eye.

Le Coffret - Chambres D'Hôtes has garnered recognition for its outstanding design. In 2013, it was awarded the Silver A' Design Award in the Graphics, Illustration, and Visual Communication Design category. This prestigious accolade is a testament to the exceptional creativity, innovation, and technical skill demonstrated by Laura Ferrario in bringing the visual identity of Le Coffret to life.

With its unique blend of history, nature, and modern design, Le Coffret - Chambres D'Hôtes stands as a true testament to the beauty and allure of Valle d'Aosta. This visual identity not only captures the essence of the region but also invites guests to embark on a journey of discovery and relaxation in a truly remarkable setting.