Grafika ASP Kraków: A Unique Artistic Catalogue

Celebrating the Faculty of Graphic Arts in Cracow

Aleksandra Toborowicz, a renowned designer, has created a masterpiece in the form of the Grafika ASP Kraków artistic catalogue. This unique design celebrates the 45th anniversary of the Faculty of Graphic Arts at the Academy of Fine Arts in Krakow, Poland. The catalogue showcases the rich history and achievements of the faculty, presenting a comprehensive overview of the school's highlights.

The catalogue is divided into three distinct parts, each offering a different perspective on the faculty's journey. The five covers, folded in half like traditional cardboard prints' briefcases, immediately catch the eye. The covers feature embossed titles that evoke the metal-printing matrix, paying homage to the traditional methods of printing. The deliberate printing errors add a touch of authenticity, reflecting the imperfections that can occur during the printing process.

One of the standout features of the catalogue is the meticulous attention to detail. The color palette and design elements are carefully chosen to represent each department within the faculty. This thoughtful approach allows readers to easily navigate through the catalogue, with different colors assigned to each department. The translation, pagination, and details like lines under artworks, timelines, and title pages are all tailored to reflect the unique characteristics of each department.

Furthermore, the catalogue incorporates interactive elements reminiscent of browsing webpages. The navigation, hyperlinks, and pagination are seamlessly integrated into the texts, table of contents, and presentation of teachers' and students' artworks. This innovative approach enhances the overall reading experience, making it more engaging and interactive.

The Grafika ASP Kraków catalogue is not only visually stunning but also a testament to the extensive research conducted by Aleksandra Toborowicz. To create the historical texts, Toborowicz delved into the history and politics of the Academy of Fine Arts and the Faculty of Graphic Arts. Archival photos and personal interviews were used to illustrate the faculty's journey over the years. Additionally, timelines showcasing the periods of employment for faculty members and a comprehensive list of graduates were meticulously researched and compiled.

The technical specifications of the catalogue are equally impressive. With a width of 240mm, depth of 45mm, and height of 280mm, the catalogue is a substantial piece of art. It consists of 432 pages, including five covers, four inserts with timelines, and a belly band. The choice of paper, ranging from cardboard to Munken Premium Cream and Arctic Volume White, adds to the tactile experience of the catalogue.

The Grafika ASP Kraków catalogue has received widespread recognition for its exceptional design. In 2015, it was awarded the Bronze A' Design Award in the Graphics, Illustration, and Visual Communication Design category. This prestigious award is bestowed upon designs that exhibit strong technical and creative skills, contributing to improvements in quality of life.

Aleksandra Toborowicz's Grafika ASP Kraków catalogue is a true work of art. Its unique design, attention to detail, and comprehensive content make it a must-have for art enthusiasts, design aficionados, and anyone interested in the rich history and achievements of the Faculty of Graphic Arts in Cracow.