XQ New Year Gift Box: A Festive and Thoughtful Design

Delivering Care and Appreciation to Honor of King Fans

The inspiration for the XQ New Year Gift Box stems from the newly designed XQ IP images, which feature the ox, tiger, and pig, three beloved Chinese mascots. These mascots symbolize XQ's fearlessness, bravery, and dedication to its fans. As a member of the renowned KPL (King Pro League) e-sports club, XQ holds a prominent position in the world of professional gaming, garnering attention and shaping the development of China's e-sports industry.

What sets the XQ New Year Gift Box apart is its unique focus on caring for fans. The design incorporates the "Golden Pig" and its surrounding elements to create an interactive experience that resonates with Honor of King fans. The gift box exudes a festive atmosphere with its vibrant red interior and golden exterior. At its center, a circle pattern composed of traditional Chinese elements, such as couplets, lion dance, lotus flower, carp, and battle flags, captures the essence of Chinese culture. Additionally, the inclusion of the twelve constellations adds a touch of Western influence, appealing to the openness and compatibility of today's youth.

The combination of square and circle shapes in the design represents the harmony between the earth and the heavens. The sculpted lines on the box's surface resemble the iconic metal shields of XQ, adding a mechanical touch that aligns with the team's tough style and identity as an e-sports club. Inside the gift box, recipients will find a collection of items, including a gold-plated pig, walk-through notes, commemorative coins, a pig year calendar featuring the battle IP of the ox, tiger, and pig, and a gold-plated pen. This comprehensive package holds great collectible value and caters to the demands of Spring Festival gifts.

The XQ New Year Gift Box is not only visually stunning but also emotionally engaging. The text on the packaging uses auspicious words, such as "not to be exchanged even for gold" and "everything is fine," to convey heartfelt greetings and blessings for the Spring Festival. These words establish a strong emotional connection with fans, further enhancing the overall experience.

The realization of the XQ New Year Gift Box involved the use of various production techniques, including three-dimensional bump, drip plastic, and bronzing. These techniques contribute to the intricate and delicate details that make this packaging design truly stand out.

Recognized for its outstanding creativity and ingenuity, the XQ New Year Gift Box was awarded the Bronze A' Design Award in the Packaging Design category in 2021. This prestigious accolade is bestowed upon designs that demonstrate excellence in incorporating art, science, design, and technology. The XQ New Year Gift Box showcases strong technical and creative skills, contributing to improvements in quality of life and making the world a better place.