This innovative type design, created by Rui Ma, combines the strokes of Hanzi characters with English letters. Each letter is meticulously crafted using customized shapes derived from one or more parts of Hanzi strokes. The result is a set of typefaces that seamlessly blend the two languages, offering a fresh and contemporary approach to visual communication.
The design process began with sketches on a digital screen, utilizing a grid system to ensure precision and consistency. Rui Ma then brought the concept to life using Adobe Illustrator and Photoshop, refining the details and perfecting the visual system.
One of the unique properties of this type design is its ability to create patterns and design elements using the Hanzi strokes. The pattern design is based on the strokes used in the letters, allowing for a cohesive and visually striking aesthetic. This versatile typeface can be utilized in various applications, showcasing its flexibility and adaptability.
With its clean and modern visual language, the Hanzi and Alphabet type design is ideal for communication design projects. Whether used in branding, advertising, or editorial design, this typeface adds a touch of cultural fusion and sophistication to any visual composition.
Created in 2021 in Los Angeles, this type design project required extensive research on Hanzi character strokes and the English alphabet. Rui Ma delved into books and online resources to ensure an accurate representation of both languages, resulting in a harmonious and balanced fusion.
The main challenge of this project was finding a way to combine the shapes of Hanzi strokes and English letters in a clear and creative manner. Rui Ma successfully overcame this obstacle, achieving a design that is both visually captivating and culturally significant.
The Hanzi and Alphabet type design has garnered recognition in the design community, receiving the prestigious Iron A' Design Award in 2022. This award acknowledges its well-designed, practical, and innovative nature, meeting professional and industrial requirements. The type design is respected for its integration of industry best practices and competent technical characteristics, contributing to a better world through its fulfillment and positive impact.
Project Designers: Rui Ma
Image Credits: Rui Ma
Project Team Members: Rui Ma
Project Name: Hanzi and Alphabet
Project Client: Rui Ma