Happy Pockets: A Playful and Functional Desk Calendar

An Upgraded Version of the Popular Desk Calendar with Pockets

The Happy Pockets calendar, designed by Katsumi Tamura, is a promotional calendar for goo, the popular Japanese internet portal site. This upgraded version of the desk calendar with pockets brings together functionality, playfulness, and seasonal sentiments.

The Happy Pockets calendar was created with the concept of "Make Japan Happy." Each month features a uniquely cut rim and graphic design that represents the season, creating a visual full circle. The pockets on each calendar sheet can store receipts, name cards, notes, and even small souvenirs. Placed next to your computer or in a convenient location, this calendar offers changing visuals and practical storage options month after month.

Measuring 210mm in width, 170mm in height, and 100mm in depth, the Happy Pockets calendar is a desktop schedule calendar that adds a touch of whimsy and functionality to your workspace.

The Happy Pockets calendar was realized through the use of advanced printing and processing technologies available in Japan, known for its quality manufacturing. The attention to detail and precision in the production process ensures a high-quality and visually appealing calendar.

The design team behind the Happy Pockets calendar includes Executive Creative Director Motohisa Suzuki, Creative Director Takuya Okamoto, Producer Tomoko Ito, Art Director Katsumi Tamura, Designers Hiroyuki Fukazu and Takahiro Sugawara, Copywriter Toshiyuki Nagamatsu, and Printing Directors Osami Gondaira and Noriyoshi Usami.

The Happy Pockets calendar was launched in January 2015 and was met with great acclaim. It received the Silver A' Design Award in the Graphics, Illustration, and Visual Communication Design category in the same year. This prestigious award recognizes the outstanding expertise, innovation, and artistic skill demonstrated by the design.

Experience the joy of the changing seasons with the Happy Pockets calendar. Its playful design and practical functionality make it a delightful addition to any workspace.


Project Details and Credits

Project Designers: Katsumi Tamura
Image Credits: Photographer: Yoshikazu Yamasaki
Project Team Members: Executive Creative Director: Motohisa Suzuki Creative Director: Takuya Okamoto Producer: Tomoko Ito Art Director: Katsumi Tamura Designer: Hiroyuki Fukazu Designer: Takahiro Sugawara Copywriter: Toshiyuki Nagamatsu Printing Director: Osami Gondaira Printing Director: Noriyoshi Usami
Project Name: Happy Pockets
Project Client: Katsumi Tamura


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