Mind the Sea Showroom: A Beacon of Minimalist Design

BLVD's Honglei Liu Unveils a Futuristic, Environmentally Friendly Showroom

The Mind the Sea Showroom, located in Shenzhen, China, is a marvel of design ingenuity. Inspired by the visual impact of architectural volumes and the artful rotation of bricks, the showroom's design language is refined and applied to its interior. The overlapping and staggered composition of the brickwork creates a geometric aesthetic on the wall, while subtle lighting layers give the space a dynamic impression.

Unlike conventional real estate showrooms, this space emphasizes conceptual features, aiming to present an environmental, modern, and creative branding spirit to visitors. The entire space is primarily white, embodying the aesthetics of pure minimalism. As the background color, white opens up to all possibilities and embraces the future to a large extent. The abstract artistic ambiance overwhelms the space, providing a deep and delicate aesthetic perception.

The showroom's unique properties are realized through the application of the U Home system, creating a more environmentally friendly and comfortable space experience. The use of perforated aluminum board wrapping not only meets functional requirements but also gives the space a sense of futuristic industrial design. The use of Grg materials at the corner area creates an elegant and minimal effect in the space.

The project, which started in December 2015 and finished in November 2016, faced several challenges. The original site was a small residence with many solid walls, and the showroom and business chatting room had separate entrances, giving the space an inconsistent feeling. However, the designers overcame these limitations by integrating the two spaces and part of the façade as a whole. The glazed curtain wall gently rotates to face the main road, attracting views from outside.

The Mind the Sea Showroom has received numerous accolades, including the prestigious Golden A' Interior Space, Retail and Exhibition Design Award in 2017. This award is granted to marvelous, outstanding, and trendsetting creations that reflect the designer's prodigy and wisdom. They are venerated products and bright ideas that advance art, science, design, and technology, embodying extraordinary excellence and significantly impacting the world with their desirable characteristics.

With its emphasis on conceptual features and its commitment to environmental, modern, and creative branding, the Mind the Sea Showroom stands as a testament to the power of minimalist design and the future of architectural innovation.