Storer's artwork pays homage to the Merbein Common, a floodplain reserve nestled in a bend of the Murray River. The area is home to nationally significant wetlands, such as the Cowanna Billabong. The River Runs Through, which covers over 350 square meters, combines traditional mural painting with innovative digital printing techniques, creating a unique and engaging visual experience for viewers.
What sets this project apart is not just its creative execution, but also its funding model. In just six months, the Merbein community, a population of just under 3000 people, raised over $30,000 to fund the project. This achievement is all the more remarkable considering the challenges posed by Covid lockdowns during the fundraising period.
At night, the artwork is transformed into a colorful light installation, powered by three large solar panel RGB floodlights. This innovative use of technology not only enhances the visual impact of the mural but also reflects a commitment to sustainable design practices. The project also included a comprehensive communication strategy, featuring a website, social media engagement, and promotional materials to attract tourists to the area.
Despite the challenges of preparing the deteriorated shed for the artwork, including intensive cleaning and power sanding of the metal surface, the project was a success. The River Runs Through has not only transformed an unused area into an inspiring outdoor public space but has also reignited community pride and confidence. It has established Merbein as a major public art destination and is featured on all main local tourist websites.
The River Runs Through is a testament to the power of community investment, innovative design, and sustainable practices. It is a shining example of how art can transform spaces, inspire communities, and promote tourism. The project's success was recognized with a Silver A' Design Award in 2022, a prestigious accolade awarded to designs that demonstrate outstanding expertise and innovation.
Project Designers: Beck Storer
Image Credits: Photography: Aaron Hawkins
Project Team Members: Beck Storer, Travis McGowan, Moose McGowan
Project Name: The River Runs Through
Project Client: Beck Storer